Market Share by Top Websites

1 IfByPhone is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, KeyMetric is clearly lagging behind, losing to IfByPhone in all segments.

Websites Categories

1 IfByPhone has better usage coverage in more websites categories. Including Business & Industry, Health, Construction & Maintenance, Shopping and 110 other categories.

2 KeyMetric is leading in Addictions, Cycling & Biking, Antiques & Collectibles, Engineering & Technology and 3 other categories.


1 IfByPhone is leading in most countries, including United States, Canada, India, Russia and 45 other countries.

2 KeyMetric is leading in Singapore.