Market Share by Top Websites

1 IfByPhone is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, KeyMetric is clearly lagging behind, losing to IfByPhone in all segments.

Websites Categories

1 IfByPhone has better usage coverage in more websites categories. Including Business & Industry, Health, Construction & Maintenance, Shopping and 113 other categories.

2 KeyMetric is leading in Addictions, Catering, Cycling & Biking, Antiques & Collectibles and 3 other categories.


1 IfByPhone is leading in most countries, including United States, Canada, India, United Kingdom and 48 other countries.

2 KeyMetric is leading in Slovakia, Serbia, Malaysia and Costa Rica.