2
In terms of market share, IgnitionOne is clearly lagging behind, losing to Observer in all segments.
1
IgnitionOne has better usage coverage in more websites categories. Including Business & Consumer Services, Finance, Sports, Vehicles and 5 other categories.
2
Observer is leading in Computers Electronics & Technology.
1
IgnitionOne is leading in most countries, including Japan, United States, Canada, China and 5 other countries.
2
Observer is leading in Russia.