Market Share by Top Websites

2 In terms of market share, IgnitionOne is clearly lagging behind, losing to Scout Analytics in all segments.

Websites Categories

1 IgnitionOne has better usage coverage in more websites categories. Including Business & Consumer Services, Finance, Sports, Vehicles and 5 other categories.

2 Scout Analytics is leading in Law & Government and Science & Education.

Geography

1 IgnitionOne is leading in most countries, including Japan, United States, Canada, China and 4 other countries.

2 Scout Analytics is leading in Germany, India and South Korea.