Market Share by Top Websites

1 TruEffect is leading in Top 1M Sites.

2 In terms of market share, IgnitionOne is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 IgnitionOne has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, News & Media and 69 other categories.

2 TruEffect is leading in Performing Arts, Health, Games, TV & Video and 14 other categories.

Geography

1 IgnitionOne is leading in most countries, including Japan, United Kingdom, France, Russia and 22 other countries.

2 TruEffect is leading in United States, Greece, Brazil, Turkey and 8 other countries.