Market Share by Top Websites

1 Yahoo Search Marketing Analytics is leading in Top 100K Sites and Top 1M Sites.

2 IgnitionOne is leading in Top 10K Sites.

Websites Categories

1 Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Health and 68 other categories.

2 IgnitionOne is leading in People & Society, Arts & Entertainment, News & Media, Autos & Vehicles and 33 other categories.

Geography

1 Yahoo Search Marketing Analytics is leading in most countries, including United States, Japan, Korea Republic, Taiwan and 24 other countries.

2 IgnitionOne is leading in France, United Kingdom, Spain, Mexico and 16 other countries.