Market Share by Top Websites

1 Yahoo Search Marketing Analytics is leading in Top 1M Sites.

2 IgnitionOne is leading in Top 100K Sites.

Websites Categories

1 Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Health and 81 other categories.

2 IgnitionOne is leading in Autos & Vehicles, Real Estate, Investing, Food & Grocery Retailers and 10 other categories.

Geography

1 Yahoo Search Marketing Analytics is leading in most countries, including Japan, United States, South Korea, Taiwan and 29 other countries.

2 IgnitionOne is leading in France, New Zealand, Netherlands, Ukraine and 7 other countries.