Market Share by Top Websites

1 Unica is leading in The Entire Web.

2 iGoDigital is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Health and 80 other categories.

2 iGoDigital is leading in Shopping, Clothing, Career & Education, Travel and 70 other categories.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Germany, Italy and 59 other countries.

2 iGoDigital is leading in Australia, Canada, Brazil, New Zealand and 29 other countries.