Imonomy is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 96 other categories.
Imonomy is leading in News & Media, Technology News, Sports, Soccer and 16 other categories.
Imonomy is leading in most countries, including France, Ukraine, Brazil, Mexico and 29 other countries.
Microsoft adCenter Conversion is leading in United States, United Kingdom, India, Australia and 18 other countries.