Imonomy is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 87 other categories.
Imonomy is leading in News & Media, Arts & Entertainment, TV & Video, Soccer and 15 other categories.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Canada, Russia and 26 other countries.
Imonomy is leading in Ukraine, France, Spain, Mexico and 12 other countries.