Imonomy is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Imonomy has better usage coverage in more websites categories. Including News & Media, Computer & Electronics, Arts & Entertainment, Technology News and 35 other categories.
Open AdExchange is leading in Business & Industry, Shopping, People & Society, Marketing & Advertising and 17 other categories.
Imonomy is leading in most countries, including United States, France, Italy, Ukraine and 48 other countries.
Open AdExchange is leading in Denmark, Norway, Guatemala and Indonesia.