2
In terms of market share, Impresiones Web is clearly lagging behind, losing to Total Media in all segments.
1
Impresiones Web has better usage coverage in more websites categories. Including Arts & Entertainment, Science & Education, Adult, Computers Electronics & Technology and 6 other categories.
2
Total Media is leading in Food & Drink, Finance and News & Media.
1
Impresiones Web is leading in most countries, including Spain, Mexico, Argentina, Peru and 22 other countries.
2
Total Media is leading in Israel, Canada, France, Hungary and one other country.