In terms of market share, Impresiones Web is clearly lagging behind, losing to YieldAds in all segments.
Impresiones Web has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Adult, Business & Industry and 55 other categories.
YieldAds is leading in Software, Autos & Vehicles, Books & Literature, Fashion & Modeling and 9 other categories.
Impresiones Web is leading in most countries, including Spain, Mexico, Argentina, Colombia and 33 other countries.
YieldAds is leading in Egypt, India, Saudi Arabia, France and 28 other countries.