Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Interpolls is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 137 other categories.

2 Interpolls is leading in Nursery & Playroom, Home & Garden, Investing and Aerospace & Defence.

Geography

1 Improve Digital is leading in most countries, including Italy, Sweden, Netherlands, Norway and 69 other countries.

2 Interpolls is leading in Sri Lanka, Barbados and Japan.