Market Share by Top Websites

1 Improve Digital is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Kixer is leading in Top 10K Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, News & Media, Shopping, Arts & Entertainment and 93 other categories.

2 Kixer is leading in Games, Online, Video Games, Sports and 17 other categories.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Italy, Sweden, Spain and 57 other countries.

2 Kixer is leading in United States, Canada, Czech Republic, India and 22 other countries.