Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Improve Digital is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, Business & Industry, News & Media and 215 other categories.

2 Improve Digital is leading in Office Products, Lottery, Rugby, Auctions and 2 other categories.


1 is leading in most countries, including United States, India, United Kingdom, Mexico and 153 other countries.

2 Improve Digital is leading in Italy, Netherlands, Sweden, Norway and 9 other countries.