Market Share by Top Websites

1 Improve Digital is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Moat is still behind Improve Digital in all market share segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 120 other categories.

2 Moat is leading in Computer & Electronics, Software, Agriculture & Forestry, Visual Arts & Design and 15 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Netherlands, Norway, Sweden and 62 other countries.

2 Moat is leading in United States, United Kingdom, Canada, Japan and 10 other countries.