Market Share by Top Websites

1 Nugg.Ad is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Improve Digital is clearly lagging behind, losing to Nugg.Ad in all segments.

Websites Categories

1 Nugg.Ad has better usage coverage in more websites categories. Including People & Society, Internet & Telecom, Arts & Entertainment, Business & Industry and 190 other categories.

2 Improve Digital is leading in Publishing & Printing, Food & Grocery Retailers, Office Products, Earth Sciences and 2 other categories.

Geography

1 Nugg.Ad is leading in most countries, including France, Germany, Norway, Bulgaria and 99 other countries.

2 Improve Digital is leading in Netherlands, Spain, Argentina, Mexico and 17 other countries.