Market Share by Top Websites

1 Improve Digital is leading in Top 1M Sites and The Entire Web.

2 Plista is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 98 other categories.

2 Plista is leading in Newspapers, Health, Computer & Electronics, Humor and 38 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Sweden, Netherlands, Norway and 51 other countries.

2 Plista is leading in Germany, Poland, China, Switzerland and 16 other countries.