Market Share by Top Websites

1 PulsePoint is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Improve Digital is clearly lagging behind, losing to PulsePoint in all segments.

Websites Categories

1 PulsePoint has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Business & Industry and 172 other categories.

2 Improve Digital is leading in Publishing & Printing, Airlines & Airports, Office Products, Auctions and 8 other categories.

Geography

1 PulsePoint is leading in most countries, including United States, France, Japan, United Kingdom and 120 other countries.

2 Improve Digital is leading in Netherlands, Sweden, Norway, Italy and 10 other countries.