Market Share by Top Websites

1 PulsePoint is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Improve Digital is clearly lagging behind, losing to PulsePoint in all segments.

Websites Categories

1 PulsePoint has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Business & Industry and 179 other categories.

2 Improve Digital is leading in Classifieds, Airlines & Airports, Publishing & Printing, Cycling & Biking and 14 other categories.

Geography

1 PulsePoint is leading in most countries, including United States, France, Japan, Russia and 130 other countries.

2 Improve Digital is leading in Italy, Netherlands, Norway, Sweden and 7 other countries.