Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Quigo AdSonar is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Quigo AdSonar has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Religion & Spirituality and 67 other categories.

2 Improve Digital is leading in Business & Industry, Shopping, Music & Audio, Career & Education and 58 other categories.

Geography

1 Improve Digital is leading in most countries, including Sweden, Netherlands, Spain, Italy and 41 other countries.

2 Quigo AdSonar is leading in United States, United Kingdom, Canada, India and 30 other countries.