Market Share by Top Websites

1 ReCreativ is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Improve Digital is clearly lagging behind, losing to ReCreativ in all segments.

Websites Categories

1 ReCreativ has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Business & Industry, Marketing & Advertising and 88 other categories.

2 Improve Digital is leading in News & Media, People & Society, Sports, Music & Audio and 65 other categories.


1 Improve Digital is leading in most countries, including Italy, Sweden, Netherlands, Norway and 50 other countries.

2 ReCreativ is leading in Russia, Ukraine, Belarus, Kazakhstan and 22 other countries.