Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Reklamport is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including People & Society, News & Media, Internet & Telecom, Shopping and 101 other categories.

2 Reklamport is leading in Arts & Entertainment, Business & Industry, TV & Video, Music & Audio and 34 other categories.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Sweden, Norway, Italy and 64 other countries.

2 Reklamport is leading in Turkey, Bulgaria, Kenya, Mauritania and 2 other countries.