Market Share by Top Websites

1 SpotX is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Improve Digital is still behind SpotX in all market share segments.

Websites Categories

1 SpotX has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 235 other categories.

2 Improve Digital is leading in Bingo.

Geography

1 SpotX is leading in most countries, including United States, Germany, France, Spain and 193 other countries.

2 Improve Digital is leading in Sweden, Montenegro, Norway, Niue and one other country.