Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites and The Entire Web.

2 Sprinkle is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 102 other categories.

2 Sprinkle is leading in Newspapers, Computer & Electronics, Science, Technology News and 29 other categories.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Norway, Italy, Spain and 62 other countries.

2 Sprinkle is leading in Sweden, Slovakia, Czech Republic, Denmark and 5 other countries.