Market Share by Top Websites

1 Teads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Improve Digital is clearly lagging behind, losing to Teads in all segments.

Websites Categories

1 Teads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 175 other categories.

2 Improve Digital is leading in Airlines & Airports, Sports, Casinos, Children and 7 other categories.

Geography

1 Teads is leading in most countries, including France, Russia, United States, Germany and 149 other countries.

2 Improve Digital is leading in Sweden, Netherlands, Norway, Myanmar and 2 other countries.