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Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
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In terms of market share, Tremor Media is clearly lagging behind, losing to Improve Digital in all segments.
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Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Computers Electronics & Technology, News & Media and 19 other categories.
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Tremor Media is leading in Adult.
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Improve Digital is leading in most countries, including United States, France, Russia, Taiwan and 112 other countries.
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Tremor Media is leading in South Korea and Myanmar.