Market Share by Top Websites

1 Webantenna is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Improve Digital is clearly lagging behind, losing to Webantenna in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including News & Media, Shopping, Games, People & Society and 72 other categories.

2 Webantenna is leading in Business & Industry, Arts & Entertainment, Career & Education, Finance and 47 other categories.


1 Improve Digital is leading in most countries, including Netherlands, Italy, Sweden, Spain and 67 other countries.

2 Webantenna is leading in Japan, Taiwan, Viet Nam and Timor-leste.