Market Share by Top Websites

1 Rubicon Project is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, IndieClick is clearly lagging behind, losing to Rubicon Project in all segments.

Websites Categories

1 Rubicon Project has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 179 other categories.

2 IndieClick is leading in Email, Gifts and Publishing & Printing.

Geography

1 Rubicon Project is leading in most countries, including United States, France, Japan, Brazil and 155 other countries.

2 IndieClick hasn't got a lead over Rubicon Project in any country.