Market Share by Top Websites

1 Rubicon Project is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, IndieClick is clearly lagging behind, losing to Rubicon Project in all segments.

Websites Categories

1 Rubicon Project has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Autos & Vehicles and 173 other categories.

2 IndieClick is leading in Email, Gifts and Publishing & Printing.


1 Rubicon Project is leading in most countries, including United States, France, Japan, Spain and 151 other countries.

2 IndieClick hasn't got a lead over Rubicon Project in any country.