Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Infectious Media is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 131 other categories.

2 Infectious Media is leading in Antiques & Collectibles, General Merchandise and Casinos.

Geography

1 Integral Ad Science is leading in most countries, including United States, Taiwan, France, United Kingdom and 71 other countries.

2 Infectious Media is leading in Lithuania, Guinea-Bissau, Estonia, New Zealand and one other country.