Market Share by Top Websites

2 In terms of market share, Infectious Media is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 27 other categories.

2 Infectious Media is leading in Finance, Shopping, Investing, Antiques & Collectibles and 12 other categories.

Geography

1 Infectious Media is leading in most countries, including United Kingdom, United States, France, Norway and 19 other countries.

2 Open AdExchange is leading in Denmark, Sweden, Italy and Guatemala.