Market Share by Top Websites

1 Specific Media is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Infectious Media is clearly lagging behind, losing to Specific Media in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Arts & Entertainment and 105 other categories.

2 Infectious Media is leading in Antiques & Collectibles and Equestrian.

Geography

1 Specific Media is leading in most countries, including United States, United Kingdom, Spain, Denmark and 52 other countries.

2 Infectious Media is leading in Czech Republic, Zimbabwe and Niger.