In terms of market share, InfluAds is clearly lagging behind, losing to Kitara Media in all segments.
Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 45 other categories.
InfluAds is leading in Marketing & Advertising, Programming, Web Design, Online Marketing and 13 other categories.
Kitara Media is leading in most countries, including Canada, Brazil, Czech Republic, Turkey and 16 other countries.
InfluAds is leading in United States, United Kingdom, Spain, India and 13 other countries.