In terms of market share, InfluAds is clearly lagging behind, losing to Merchenta in all segments.
InfluAds has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Computer & Electronics, People & Society and 17 other categories.
Merchenta is leading in Shopping, Clothing, Products & Shopping, Health and 5 other categories.
InfluAds is leading in most countries, including United States, Spain, Poland, India and 9 other countries.
Merchenta is leading in United Kingdom, France, Ireland, Australia and 2 other countries.