In terms of market share, InfluAds is clearly lagging behind, losing to Merchenta in all segments.
InfluAds has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Arts & Entertainment, People & Society and 34 other categories.
Merchenta is leading in Shopping, Clothing, Health, Autos & Vehicles and 9 other categories.
InfluAds is leading in most countries, including United States, Spain, Germany, India and 15 other countries.
Merchenta is leading in United Kingdom, Malaysia, Australia, Peru and 2 other countries.