In terms of market share, InfluAds is clearly lagging behind, losing to Open AdExchange in all segments.
InfluAds has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Arts & Entertainment, Computer & Electronics and 32 other categories.
Open AdExchange is leading in Shopping, Travel, Real Estate, Newspapers and 15 other categories.
InfluAds is leading in most countries, including United States, Spain, Turkey, India and 17 other countries.
Open AdExchange is leading in Denmark and Sweden.