In terms of market share, InfluAds is clearly lagging behind, losing to Open AdExchange in all segments.
InfluAds has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Arts & Entertainment, People & Society and 31 other categories.
Open AdExchange is leading in Shopping, Travel, Real Estate, Law & Government and 15 other categories.
InfluAds is leading in most countries, including United States, Spain, United Kingdom, India and 15 other countries.
Open AdExchange is leading in Denmark, Guatemala, Cote d Ivoire, Norway and one other country.