In terms of market share, InfluAds is clearly lagging behind, losing to Open AdExchange in all segments.
InfluAds has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 31 other categories.
Open AdExchange is leading in Shopping, Travel, Real Estate, Sports and 14 other categories.
InfluAds is leading in most countries, including United States, Spain, India, United Kingdom and 12 other countries.
Open AdExchange is leading in Denmark, Sweden, Ukraine, Romania and one other country.