Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, InfluAds is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 InfluAds has better usage coverage in more websites categories. Including Internet & Telecom, Business & Industry, Computer & Electronics, Arts & Entertainment and 18 other categories.

2 Optimatic is leading in Games, Online, Marketing & Advertising, Health and 7 other categories.


1 Optimatic is leading in most countries, including United States, Canada, Israel, Italy and 11 other countries.

2 InfluAds is leading in Spain, France, Germany, United Kingdom and 8 other countries.