Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, InfluAds is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 InfluAds has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Computer & Electronics, People & Society and 14 other categories.

2 Optimatic is leading in Arts & Entertainment, Games, Online, News & Media and 11 other categories.


1 Optimatic is leading in most countries, including United States, Israel, United Kingdom, Colombia and 10 other countries.

2 InfluAds is leading in Spain, Poland, India, Germany and 5 other countries.