In terms of market share, InfluAds is clearly lagging behind, losing to Total Media in all segments.
Total Media has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Arts & Entertainment and 31 other categories.
InfluAds is leading in Internet & Telecom, Computer & Electronics, Marketing & Advertising, Programming and 21 other categories.
InfluAds is leading in most countries, including United States, United Kingdom, Spain, India and 13 other countries.
Total Media is leading in Israel, Russia, Viet Nam, France and 5 other countries.