In terms of market share, InfluAds is clearly lagging behind, losing to Unicast in all segments.
InfluAds has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Arts & Entertainment, Computer & Electronics and 39 other categories.
Unicast is leading in Performing Arts.
InfluAds is leading in most countries, including United States, Spain, India, China and 17 other countries.
Unicast hasn't got a lead over InfluAds in any country.