Market Share by Top Websites

1 InMobi is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Merchenta is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 InMobi has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Computer & Electronics and 43 other categories.

2 Merchenta is leading in Shopping, Health, Clothing, Products & Shopping and 8 other categories.


1 InMobi is leading in most countries, including India, United States, Indonesia, United Kingdom and 21 other countries.

2 Merchenta is leading in Brazil.