Market Share by Top Websites

1 InMobi is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Merchenta is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 InMobi has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Computer & Electronics and 36 other categories.

2 Merchenta is leading in Shopping, Business & Industry, Home & Garden, Health and 7 other categories.


1 InMobi is leading in most countries, including United States, India, Indonesia, Azerbaijan and 19 other countries.

2 Merchenta is leading in United Kingdom, Malaysia, Colombia, Italy and 3 other countries.