Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, InMobi is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 61 other categories.

2 InMobi is leading in Internet & Telecom, Computer & Electronics, Mobile Developers, Software and 13 other categories.

Geography

1 Sanoma is leading in most countries, including Finland, Denmark, Romania, Norway and 35 other countries.

2 InMobi is leading in India, Indonesia, United Kingdom, Japan and 14 other countries.