Market Share by Top Websites

1 SmartContext is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, InMobi is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 65 other categories.

2 InMobi is leading in Computer & Electronics, News & Media, Mobile Developers, Photography and 11 other categories.

Geography

1 InMobi is leading in most countries, including India, Indonesia, United States, Japan and 17 other countries.

2 SmartContext is leading in Poland, United Kingdom, Germany, Russia and 15 other countries.