Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, InMobi is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Business & Industry and 83 other categories.

2 InMobi is leading in Internet & Telecom, Computer & Electronics, Mobile Developers, Software and 12 other categories.


1 TripleLift is leading in most countries, including United States, United Kingdom, Canada, India and 27 other countries.

2 InMobi is leading in Indonesia, Azerbaijan, Turkey, Poland and 6 other countries.