Market Share by Top Websites

1 Innity is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Integral Ad Science is still behind Innity in all market share segments.

Websites Categories

1 Innity has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Religion & Spirituality and 99 other categories.

2 Integral Ad Science is leading in Energy, Home & Garden, Beauty & Fitness, Coupons and 46 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, France, Canada and 56 other countries.

2 Innity is leading in Malaysia, Indonesia, Thailand, Philippines and 21 other countries.