Market Share by Top Websites

1 Innity is leading in Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Innity has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Religion & Spirituality and 98 other categories.

2 Integral Ad Science is leading in Energy, Newspapers, Magazines & E-Zines, Motorcycles and 48 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, France, Canada and 51 other countries.

2 Innity is leading in Malaysia, Indonesia, Thailand, Philippines and 21 other countries.