Market Share by Top Websites

1 Innity is leading in Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Innity has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Religion & Spirituality and 90 other categories.

2 Integral Ad Science is leading in Energy, Beauty & Fitness, Fashion & Modeling, Coupons and 61 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, France, Brazil, United Kingdom and 73 other countries.

2 Innity is leading in Malaysia, Indonesia, Thailand, Philippines and 17 other countries.