Market Share by Top Websites

1 Innity is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to Innity in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Internet & Telecom, Food & Drink and 97 other categories.

2 Innity is leading in People & Society, News & Media, Religion & Spirituality, Music & Audio and 53 other categories.


1 Lijit is leading in most countries, including United States, India, Germany, United Kingdom and 47 other countries.

2 Innity is leading in Malaysia, Indonesia, Thailand, Philippines and 17 other countries.