Market Share by Top Websites

1 Signal is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, InsightExpress is clearly lagging behind, losing to Signal in all segments.

Websites Categories

1 Signal has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Travel, Accommodation & Hotels and 189 other categories.

2 InsightExpress is leading in Fashion & Modeling, Weather, Automotive News, Fish & Aquaria and one other category.

Geography

1 Signal is leading in most countries, including United States, Japan, Brazil, Canada and 146 other countries.

2 InsightExpress is leading in Lesotho.