Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 116 other categories.
Kixer is leading in Games, Video Games, Golf, Humor and 10 other categories.
Integral Ad Science is leading in most countries, including Czech Republic, France, United Kingdom, Russia and 54 other countries.
Kixer is leading in United States, Mexico, Turkey, Iran and 22 other countries.