Market Share by Top Websites

1 Komoona is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Integral Ad Science is clearly lagging behind, losing to Komoona in all segments.

Websites Categories

1 Komoona has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 104 other categories.

2 Integral Ad Science is leading in News & Media, Technology News, Autos & Vehicles, Cooking & Recipes and 44 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, France, Canada and 48 other countries.

2 Komoona is leading in India, Spain, Russia, Philippines and 29 other countries.