Market Share by Top Websites

1 Komoona is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Integral Ad Science is clearly lagging behind, losing to Komoona in all segments.

Websites Categories

1 Komoona has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 107 other categories.

2 Integral Ad Science is leading in Technology News, Autos & Vehicles, Energy, Home & Garden and 36 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, Canada, France and 42 other countries.

2 Komoona is leading in India, Israel, Mexico, Philippines and 26 other countries.