Market Share by Top Websites

1 Ligatus is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Integral Ad Science is clearly lagging behind, losing to Ligatus in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Computer & Electronics and 94 other categories.

2 Ligatus is leading in News & Media, Sports, Soccer, Newspapers and 30 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, Canada, Russia and 61 other countries.

2 Ligatus is leading in France, Italy, Turkey, Germany and 15 other countries.