Market Share by Top Websites

1 MediaMind is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Integral Ad Science is clearly lagging behind, losing to MediaMind in all segments.

Websites Categories

1 MediaMind has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Autos & Vehicles and 201 other categories.

2 Integral Ad Science is leading in Weather, Baseball, Automotive News, Climbing and one other category.

Geography

1 MediaMind is leading in most countries, including United States, Australia, France, Spain and 160 other countries.

2 Integral Ad Science is leading in Moldova, Macedonia, Cuba, Myanmar and 3 other countries.