Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Newscred is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 121 other categories.

2 Newscred is leading in Health, Finance, Financial Management, Healthcare Industry and 14 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, Italy, United Kingdom, France and 90 other countries.

2 Newscred is leading in Cameroon, Suriname, Uruguay, Georgia and 2 other countries.