Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Integral Ad Science has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 132 other categories.
Sanoma is leading in Newspapers, Science, Social Sciences, Auctions and 4 other categories.
Integral Ad Science is leading in most countries, including United States, France, Brazil, United Kingdom and 78 other countries.
Sanoma is leading in Finland, Denmark, Norway, Peru and 7 other countries.