Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 117 other categories.
Sanoma is leading in Newspapers, Science, Social Sciences, Visual Arts & Design and 8 other categories.
Integral Ad Science is leading in most countries, including United States, Germany, United Kingdom, Spain and 75 other countries.
Sanoma is leading in Finland, Denmark, Norway, Sweden and 5 other countries.