Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 109 other categories.
Sanoma is leading in Newspapers, Science, Social Sciences, Marketing & Advertising and 12 other categories.
Integral Ad Science is leading in most countries, including United States, United Kingdom, France, Canada and 59 other countries.
Sanoma is leading in Finland, Denmark, Norway, Peru and 13 other countries.