Market Share by Top Websites

1 Simpli.fi is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites.

Websites Categories

1 Simpli.fi has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, People & Society and 191 other categories.

2 Integral Ad Science is leading in Online, Magazines & E-Zines, Sports News, Weather and 4 other categories.

Geography

1 Simpli.fi is leading in most countries, including United States, France, Australia, Canada and 104 other countries.

2 Integral Ad Science is leading in Spain, Italy, Japan, Mexico and 16 other countries.