Market Share by Top Websites

1 SiteScout is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites.

Websites Categories

1 SiteScout has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Adult, Music & Audio and 213 other categories.

2 Integral Ad Science is leading in Sports News and Business News.

Geography

1 SiteScout is leading in most countries, including United States, India, Indonesia, Canada and 134 other countries.

2 Integral Ad Science is leading in Japan, Venezuela, Norway, Afghanistan and 7 other countries.