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Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, SiteScout is clearly lagging behind, losing to Integral Ad Science in all segments.
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Integral Ad Science has better usage coverage in more websites categories. Including Games, Arts & Entertainment, News & Media, Sports and 14 other categories.
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SiteScout is leading in Health, Business & Consumer Services, Travel & Tourism, Jobs & Career and one other category.
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Integral Ad Science is leading in most countries, including United States, United Kingdom, Canada, Philippines and 138 other countries.
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SiteScout is leading in Colombia, Pakistan, Bosnia and Herzegovina, Nepal and 6 other countries.